VCA Stocks

LivingSocial.com, a developer of apps that help friends share recommendations for stuff like beer and books, has raised a $5 million first round.  The Washington, DC-based company distributes such apps as ReadingSocial, BrewSocial and TuneSocial, each of which seems fairly self explanatory. Since launching in February, the company has booked over 6 million users, though that doesn’t necessarily mean they’re active day-to-day.  One interesting aspect of the company’s business model is that while most of these app networks are all ad-based, LivingSocial (because it’s oriented around products) has referral partnerships, such as with Amazon.