GumGum raises $500,000

GumGum Inc., a startup that helps companies monetize and license their content, has raised $500,000.  The Santa Monica, CA-based startup offers a platform for licensing content using both a CPM and ad-supported model. Its emphasis is on licensing out photography, a tricky issue given rampant unauthorized reproduction of photos online. CEO Ophir Tanz was previously the CEO of Mojungle.