Attributor Corporation, provider of the world’s first Web-wide content tracking and programming platform, today announced series C funding of $12 million. Its content tracking and programming platform enables publishers to build value with their content wherever it appears on the Internet. With Attributor, publishers can now program when, how and where their content is presented across the Web and social networks. Advanced fingerprinting algorithms, a large-scale crawling infrastructure and detailed contextual analysis provide publishers with Web-wide visibility of their articles, images or videos. Customers can identify new sales leads and revenue-sharing opportunities, monitor licensed uses and derive more links and better search engine placement
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